Humanness response to digital transformation

Essential Steam: an enterprise born by a global community of steam healing practitioners.

We are a global team of 30+ steam practitioners, engineers, operators, architects, and community managers, growing every month, driven by the vision of communal regeneration needed where people live and gather.

We started fifteen years ago as practitioners, and birthed the movement - Steamology - at the Burning Man in 2016.

Since then, we started operating outdoor steam centers, developed and iterated architecture and engineering, and created a strong education curriculum with hundreds of students.

Communal steam experience is a unique answer of bonding and regeneration to the spread of the digital desert of loneliness.

The change can only occur once vision becomes culture: this is what we work for.

Our goal is to develop a global network of hundreds of steam centers, run by knowledgeable guides, for the benefit of local communities.

Essential Steam is our commercial enterprise, creating sustainable partnerships by setting up and co-operating steam centers. Our sister non-profit Steamology Institute designs and provides relevant education.

We invite you to join the story of our growth.

Steam bathing has been in the top-five wellness trends globally for the last 10 years.

(Global Wellness Summit, Annual Wellness Trends Report 2022)

We estimate the immediately accessible organized market as 2 billion dollars in the US, and about 3 billion dollars worldwide.

The only limiting factor for the market was the absence of a scalable model which would not corrupt the fragile essence of the regenerative experience that steam can provide. The current offering of infrared saunas and thermal SPAs is either too limited as experience or too cumbersome to develop.

By its nature, steam bathing is a participatory, grassroots cultural practice.

We came up with a glocal model. Urban and modular outdoor steam centers in the world’s pivotal locations run in a guided session format, launched and co-operated by Essential Steam.

Our product is a network of steam centers.

For city locations, we come as owners and operators.

For outdoor locations, our clients are retreat centers, glamping, and hotels. We call and treat them as our location partners. ****

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We set up easy-to-launch, modular outdoors steam centers, deliver our signature steambaths - HeartFelts, educate steam practitioners and launch the location, supporting our partners on an ongoing basis.

In return, we get a revenue share with our location partners so that we can grow the network, increasing synergies.

While each location is unique, we retain our brand to keep the consistency of our offering.